Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel.

 

7 Types of Digital Marketing with Examples are,

1. Social Media Marketing (SMM) Platforms. ...

2. Influencer Marketing. ...

3. Email Marketing. ...

4. Content Marketing. ...

5. Search Engine Optimization (SEO) Marketing. ...

6. Pay-per-click (PPC) ...

7. Affiliate Marketing

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We are specialized in Social media marketing (SMM) and Search Engine Optimization (SEO).

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SOCIAL MEDIA Marketing (SMM):

SMM provides business opportunities to reach the target audience and potential customers beyond the geographic limit.

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How SEO Works? Why Google?
SEO, Search Engine Optimization is an extensive practice to make the website appear on the top page of Search Engines. It is a marketing process to increase the appearance, brand awareness and reach your target audience through Search Engines (which are nothing but an online search tool to search and find information or anything right at a click of a mouse or touch on a screen). There are various search engine players in the market, including Google, Bing, Yahoo, and more.

Google is the world’s major search engine and nearly billions are using Google for finding anything they anticipate. When a word is typed and searched in the google search bar, the Google Bots tracks the site list the site in the search engine. Google has prescribed certain procedures for Google Bots to track the site list in the search engine pages.

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Search Engine Marketing (SEM):

SEM is the process of using paid advertising to give your site higher rankings in search engine result pages (SERPs) and increased visibility. An SEM practice that you may already be familiar with is pay-per-click (PPC) advertising.

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For SEM to be effective, you need an SEO strategy. You can think of it like this: your SEO strategy will let you know which keywords you need to include in your SEM ads to ensure that you’re relating to queries your target audience is already interested in.

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What is the benefit of SEM?
SEM is essential because it ensures that your target audience sees the content you create in their search query results. You’re not left competing for organic space, as your advertisements are shown at the top of the first SERP page. You can effectively reach your target audience, drive traffic, and boost conversions.

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Preferred Local SEO Consultant in Singapore.
Local SEO is the momentum currently used widely in the business, as the use of smartphones has increased Local SEO is highly beneficial for local business establishments to help them connect with customers online by multiple devices. When the company or business name or keyword is searched in google, the name of the companies, with address and contact information and also location map appears helping customers to easily locate an enterprise and reach their needs. As the best SEO consultant in Singapore, we are able to provide the best local SEO solutions thereby helping local business communities compete with big brands effectively.

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Maatraan is one of the experts in the digital marketing industry in Singapore and our high-performing team who have demonstrated experience in delivering exceptional customer reach through our marketing research/campaigns/Impress with Results (Confident to definite first-page search results).